Music festivals aren’t just about the music, they’re about the overall experience. A big part of that experience is the fashion and style that is unique to music festivals, and they provide an opportunity to wear things you wouldn’t normally wear in your everyday life. That’s the part of the market Bluum is designed to fill, and it’s doing that with music and dance reactive LEDs.
Bluum just launched on Kickstarter, and is an LED flower crown that responds to your movement and the music around you. The crown itself resembles that flower crown Snapchat filter that millennials seem to love so much, but packs in quite a bit of wearable tech to take it to the next level. Aside from the music and dance reactivity, it can also be completely controlled from your smartphone and has a built-in rechargeable battery that’s good for more than 10 hours of battery life.
If you want a Bluum crown, the Kickstarter campaign will be running until April 21st. Early birds can get a single crown for $50. Rewards are expected to be delivered in July.